#87: Metrics That Matter, Product Marketing, The Path To CMO

Metrics That Matter, Product Marketing, The Path To CMO - with Lindsay Bayuk, CMO, Pluralsight

July 25, 2023 | Podcasts | Marketing

Lindsay Bayuk is Chief Marketing Officer at Pluralsight. We talk about the path to becoming CMO, what it takes to be a high performing CMO, going from VP Product Marketing to CMO, her marketing scorecard, doing internal marketing, what it means to think and operate like an executive, the importance of hiring/talent scouting, why org. design is so important and more.

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Metrics That Matter, Product Marketing, The Path To CMO - with Lindsay Bayuk, CMO, Pluralsight

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