Exit Five Podcast

#37 Community is so hot right now in B2B marketing...

Written by Exit Five | Oct 11, 2022 5:38:00 AM

Episode Description

Dave is joined by Common Room COO Jake Randall to talk about B2B community building, why top companies like dbt Labs, Asana, Figma, Notion and more are investing in community, what the heck "community" actually means, what success looks like, plus B2B marketing lessons from Jake's 10 year run as VP at Okta.